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Xero Shoes

US · 2009 · Running

Minimalist sandals and shoes with a 5,000-mile sole promise

Started as a DIY huarache kit in Boulder, turned down a Shark Tank offer, and now runs a Denver store, a kids line and a 1-800 number. The famous 5,000-mile sole warranty is a 60 percent discount on a new pair, not a replacement, and the defect warranty is six months. Private equity holds a minority stake since 2020.

Ownership
Independent
Status
Trading
Made
Not disclosed on site
Offers
a kids range, shops you can visit, a phone line, plain-language guides, spare parts
Activities
Running, Trail running

xeroshoes.com