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SRAM

US · 1987 · Road cycling

Road, gravel and mountain drivetrains from Chicago

Began with one product, a twist shifter, and now makes drivetrains, brakes, suspension and wheels under its own brands. Sold through dealers only: warranty, service and spare parts all run via the shop.

Ownership
Family owned
Status
Trading
Made
Own plants: Coimbra, Portugal (chains); Indianapolis (Zipp wheels)
Offers
club and race presence, deep provenance, a long warranty, plain-language guides, a repair service, spare parts
Activities
Road cycling, Gravel, Mountain biking

sram.com