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rabbit

US · 2013 · Running

Running shorts first, then a full apparel line and a trail tour

Two Santa Barbara runners, one a former shop owner, started by fixing the shorts they disliked and funded the first line on Kickstarter. The paid amateur team, the Chase Team of OTQ hopefuls, the Trail Tour and the clubhouse events are as much the brand as the clothes; the current site no longer says where it sews.

Ownership
Independent
Status
Trading
Made
Los Angeles, per 2016 trade press
Offers
club and race presence, plain-language guides, an engineered women's fit, extended sizes
Activities
Running, Trail running

runinrabbit.com