NOBULL
US · 2015 · CrossFit
Training shoes and apparel that grew out of CrossFit
Two former Reebok employees started it in Boston and it rode the CrossFit boom as title sponsor of the Games from 2021 to 2023. Mike Repole took a majority stake in 2023 and Tom Brady's brands merged in a year later. Sells direct only, with pop-ups instead of shops.
- Ownership
- Independent
- Status
- Trading
- Made
- Partner factories, locations not named
- Offers
- club and race presence, generous returns, plain-language guides, extended sizes
- Activities
- CrossFit, HIIT, Weightlifting, Running