Nike
US · 1964 · Running
A major running shoe maker, with a 60-day return window
Started as a shoe importer in 1964 and still owns almost none of the 95 factories that make its footwear; the 10-K and the manufacturing map say exactly which ones do. Running is where the company began and it remains a top-level category, with wide and extra-wide widths, plus sizes and a refurbished resale programme in its own stores. There is no repair service and the warranty is the legal one.
- Ownership
- Independent
- Status
- Trading
- Made
- Contract factories, mostly Vietnam, Indonesia and China
- Offers
- club and race presence, deep provenance, generous returns, a kids range, shops you can visit, a phone line, plain-language guides, an official used store, wide fits, extended sizes
- Activities
- Running, Trail running