Kari Traa
NO · 2002 · Hiking
Merino base layers and active wear for women, from Voss
Started by an Olympic mogul skier who got tired of men's team clothing and knitted her own beanies. Now one brand in the Active Brands house, with base layers as the core and a Shanghai office keeping watch on suppliers.
- Ownership
- Group owned
- Status
- Trading
- Made
- Southeast Asia, partner factories
- Offers
- club and race presence, deep provenance, generous returns, a kids range, plain-language guides, an engineered women's fit, extended sizes
- Activities
- Hiking, Alpine skiing