Hoko
ES · 2009 · Running
Polypropylene running kit knitted and sold by one firm in Mataró
A textile worker who started his own label in the 2008 crisis and kept the whole chain, from yarn to its four shops, in house. Still says no to investors on its about page. Grew fast enough that sewing had to go abroad for a while; the site does not mention that.
- Ownership
- Independent
- Status
- Trading
- Made
- Own fabric mill and local workshop around Mataró; some sewing outsourced
- Offers
- deep provenance, generous returns, shops you can visit, a phone line, an engineered women's fit, extended sizes
- Activities
- Running, Trail running, Road cycling, Hiking