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AGU

NL · 1966 · Road cycling

Dutch cycling clothing, rainwear and bags, from Alkmaar

Began as a wholesale union of three Alkmaar bicycle firms and moved into clothing in the late 1970s. Outfitted Visma | Lease a Bike for years, then nearly went under and was bought by the owner of QWIC e-bikes.

Ownership
Group owned
Status
Trading
Made
Portugal, Italy, Romania and Asia
Offers
generous returns, a kids range, a phone line, plain-language guides, spare parts, an engineered women's fit, extended sizes
Activities
Road cycling, Bikepacking, Gravel

agu.com